From the publisher:

"Enjoy learning the aleph-bet as you race around the board!"

Players must try and collect the 32 aleph-bet letter cards that are placed on the board. There is one landing space for each of the letters (as well as a few follow-the-instructions spaces). The first person to land on a given space takes the card for that letter.

The game ends when the first players reaches the finish line. The winner is the player with the most number of cards.