From the publisher:

Preschoolers love the happy animal scenes, deep colors and soft feel of We R FUN’s new preschool edition of “Life on the Farm”. Designed for the Ages 3 - 7 demographic, the soft non-toxic foam playmat (for floor play) is a huge 5-piece puzzle. When assembled, the playmate becomes the gameboard. Match colors to move - land on an animal square and get a matching animal puzzle piece to put into a soft barn puzzle. Fill the barn with animals to win. This game quickly became a favorite when tested by early education specialists.